He said “all three assets in the company, or brand, were an integral part of the strategy” for making the newsrooms profitable in the digital age. He suggested that employees should be braced for technological change.
Of journalists wedded only to the old ways of news delivery, Osberg said, “That type of person doesn’t fit well into where our overall strategy will be.”
To which I say, “About time.” It hurts me to see journalists that I respect (and, in a couple cases, even admire) on perceived chopping blocks. In fact, I cringe anytime I read someone putting a snarkspin on it. But, as a reader and writer myself, if peers haven’t realized they have to adapt to the changing how-to-tell-a-good-story times, well, maybe it’s time to golden parachute into the Land of Papyrus to free up money to hire some fresh blood. Save money to spend money, not save money to pocket money, new owners.
In an unrelated story, and I’m writing to Mr. Osberg alone here, I know of this freelancer out there in Philly who got 144K hits alone on his mobile-embracing website this past month alone. A handsome guy, too.
Also, if you’re seeking recommendations, I say you limit it to three layoffs. And, I have a suggestion for the one to go from each entity. Unprofessional beings, all.
Do with that information what you will.